Rapha Clubhouse - Store for bycicle gear outfit
Rapha Racing Limited
The new Rapha Clubhouse combines a café, a central meeting point for avid cyclists, and the flagship store of this high-end outfitter for bicycle gear near Hackescher Markt and Alexanderplatz in Berlin. Conceptually speaking the street space continues inside the Clubhouse.
The interior has the feel of a temporary street market Visitors are intended to wander casually though the space or spend time at the cafe bar. The inside of the store becomes part of the public city space.